Platform Engineering

Delivery systems, deployment pipelines, and operational design for scaling teams.

3 posts

Updated February 23, 2026

Replacing a 20-Year FileMaker Invoicing System With a Platform-Native Commerce Workflow

How I migrated 28,000+ legacy invoice records out of FileMaker for Fine's Gallery and rebuilt the workflow inside a sovereign Payload, Next.js, Postgres, and AWS commerce platform.

May 13, 202614 min read

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Platform Engineering

Google Shopping for High-Ticket Ecommerce: The Fine's Gallery Playbook

How Fine's Gallery uses Google Shopping as a serious demand engine, not a checkbox marketing channel.

February 28, 202620 min read

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Platform Engineering

The SaaS Ceiling: Why High-Ticket Brands Need Sovereign Commerce Infrastructure

For high-ticket ecommerce, you need infrastructure built around your business model, not the other way around.

February 28, 202615 min read